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Advertise With The Mantrums

Let your brand stand where your values shine brightest.

The Mantrums is an independent Australian publication covering women’s lives, gender inequality, violence, politics, culture and the systems shaping our experiences.

We partner with brands that truly care, not those eager to stick a pastel empowerment sticker on patriarchal leftovers.

If your business uplifts women, champions human rights, believes LGBTQIA+ people deserve freedom, rejects profit from injustice, and wants to smash the patriarchy, let’s talk.

Advertise With Us
An audience with standards

Reach an audience that pays attention

Our readers are thoughtful, outspoken, and deeply invested in the world. They choose where to spend their money carefully, supporting brands whose values live beyond an Instagram bio.

Advertising with The Mantrums allows you to connect with people who value:

Gender equality and women’s rights

Ethical and socially responsible businesses

Independent journalism

LGBTQIA+ inclusion

First Nations justice

Sustainability and conscious consumption

Brands willing to stand for something

They have no time for hollow empowerment campaigns. Neither do we.

The good company list

Who we want to work with

01

Women-owned and women-led businesses

02

Ethical fashion, beauty and lifestyle brands

03

Health and wellbeing providers

04

Authors, artists, filmmakers and creatives

05

Social enterprises and advocacy organisations

06

Inclusive workplaces and education providers

07

Ethical financial and professional services

08

Sustainable and environmentally responsible brands

09

Events, campaigns and organisations creating meaningful change

Perfection is not required. None of us has it. What matters is honesty, accountability, and a real effort to leave the world less cooked than you found it.
Hard no

Who we want to work with

Some advertising money comes tangled in too many moral strings.

The Mantrums will not promote businesses, organisations or campaigns that:

  • Support or profit from genocide, occupation or the systemic abuse of human rights
  • Exploit women while marketing themselves as “empowering”
  • Use greenwashing, pinkwashing or feminism as a branding costume
  • Think diversity means placing one woman in a boardroom photograph
  • Promote racism, misogyny, homophobia, transphobia, ableism or religious discrimination
  • Spread misinformation about gendered violence, reproductive healthcare or marginalised communities
  • Expect paid access to our editorial voice

If your crisis communications plan begins with “technically, we haven’t broken any laws,” we are probably not your publication.

Ways to work together

Who we want to work with

We can create partnerships tailored to your campaign, audience and budget.

01

Women-owned and women-led businesses

Place your brand in selected areas of The Mantrums website without interrupting the stories our readers came to read.

02

Sponsored articles

Thoughtful, useful, and genuinely interesting branded content written in The Mantrums voice. All paid content will be clearly labelled because sneaky advertising is still advertising.

03

Newsletter partnerships

Reach our subscribers directly through dedicated placements or carefully selected newsletter sponsorships.

04

Social media campaigns

Collaborative content designed for our social platforms, including campaign promotion, product features and values-aligned storytelling.

05

Campaign and event partnerships

Promote an event, launch, documentary, book, exhibition, community initiative or campaign that deserves a larger audience.

06

Custom collaborations

Got an idea that refuses to fit inside a tidy advertising package? Perfect. History shows neat boxes are overrated.

Non-negotiable

Our editorial independence is not for sale

Advertising supports our journalism. It will never control it.

Commercial partners can’t approve, suppress or influence our independent editorial coverage. Payment does not guarantee favourable reporting, and sponsored content will always be clearly identified.

Put simply: you can buy space, but our opinions are never for sale.

Ready when you are

Let’s make some good trouble

If your brand shares our ethics, values our audience, and wants to champion independent journalism while chipping away at the patriarchy, we want to hear from you.

Tell us about your organisation, what you want to promote, your preferred campaign dates, and your approximate budget. We’ll send you our media kit and discuss the most effective way to work together.

Request Our Media Kit

The Mantrums reserves the right to decline advertising that clashes with our editorial standards, community values, or our need for a clear conscience at night.